Pure and Simple Studio

Based on the idea of purity and simplicity, we provide pure, simple and eco-friendly products, hoping to strengthen the connection between people and the land they live.
Our products include a variety of processed snacks and foods, such as piña colada cake, and crunches with fruits, which are mainly made from Taiwanese fruits. We insist on the selection of clean, healthy ingredients and the strict production process to make the best tasting products. No artificial preservatives, colors, or flavors should be added in our products because only the natural food ingredients can provide the most authentic flavor and the best natural taste.
Improvement of the traditional production process and food ingredients
Our founder started the candy business just because of a simple reason- the desire to make good and safe snacks for his families with sweet teeth. Therefore, to make healthier snacks, he has been working on the improvement of traditional candy-manufacturing skills and production process to avoid any artificial additives but to still get the best taste.
Development of healthy snacks with Taiwan fruits
Taiwan is a island, rich in various fruits. Living in the wonderful Formosa, we hope to make good use of Taiwan product and create different kinds of tasty processed foods.