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We established our brand (nomatterwhat) in 2019 and changed our name to WHYNOTNOW in 2021.
Founder D has many years of experience in designing women's bags. He hopes to integrate craftsmanship and aesthetics through design, emphasizing comfort and practicality, and creating the abbreviation WNNW called WHYNOTNOW.
Founder D: My original intention is very simple, that is, I hope to make bags with high-quality designs, to "continue" the material itself through durable and durable products, and to integrate the environmental protection awareness of reuse into life.
On top of the bluntness of "whatever", inject more philosophical thinking about life and time, hoping to make more girls think of this declaration "WHY NOT NOW? !” and can feel strength, courage and wisdom.