We believe that every living being is a miracle, and every child has the magic to make their dreams come true.
Little magic is a child-focused illustrated clothing brand that allows every child to enjoy high-quality products, sustainable materials, and fun animal illustrations. The illustrations enable children to nourish a lifelong love for animals. The brand identity is iconic, simple, yet playful. The visual system is vibrant, colorful, and joyful. The identity and the visuals capture the Little Magic soul; Every living being is a miracle, and every child has the magic to make their dreams come true.