Founder Xu Wanyi founded the leather goods brand "Hsu & Daughter" in 2012. The naming and story of the brand stems from the close interaction between the father and the daughter. I hope that the simple fatherly love can be conveyed from the work. At first, it was a capricious requirement of the daughter. Xu Dad began to make the first hand bag, which produced Interests, after being put on the Internet platform for sale, got a good response. The dexterous Xu Dad slowly passed on his skills to his daughter and let her daughter learn about brand management. Now she is able to be the only one, as the brand director and designer of Hsu & Daughter, and pursues the improvement of quality and technology.